Open competitive tender for the selection of the implementing body of the programme for information and promotion of agricultural products in the third Countries named “Red Gold from Europe. Excellence in EU Preserved Tomatoes” – Acronimo “EU RED GOLD UK” – in the United Kingdom.

Description du marché

The object of the tender is the implementation of a triennial information and promotion campaign in the United Kingdom, from the start of the contract until its end, in line with the objectives, methods and expected results of Community policy. The Contractor shall implement and manage the following activities, identifying the best strategic solutions: Permanent public relations/press office activities and organisation of micro press events Integration of the website with extension .co.uk, updating, content creation, maintenance and SEO strategy Social media set-up and management, production of contents and community management Advertising (Google Display Ads and social media advertising) Communication tools and materials (YouTube videos and below the line communication tools) Participation in international trade fairs Organisation of educational tours POS promotions Updating / adaptation of secondary communication messages and adaptation of communication materials For further details consult the Technical Specifications.

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