The Provision of Strategic Media Advisory and Auditing Services

Description du marché

Bord Bia wishes to tender for a media auditor across key international markets who will ensure that all paid media advertising is planned, executed and optimised to deliver effectively on business/marketing objectives and KPIs and to maximise value for money in buying advertising. This will involve putting in place and maintaining a robust process for pre-campaign and post-campaign audits based on pre-agreed KPIs, in conjunction with Bord Bia centrally and locally, and provide expertise across media channels incorporating local market knowledge of the media landscape and industry media norms in each market.

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